With over 15 years of experience in the hospitality and culinary industry, Mr. Duc firmly believes that a truly memorable guest experience comes not only from products or spaces, but also from the subtle, heartfelt “touchpoints” that come from the heart. Guided by the philosophy “What comes from the heart goes to the heart,” he always places the customer at the center of every action, paying close attention to every detail—from the food to the way communication is delivered—so that every moment can spark genuine emotion.
In his work, he inspires his team through dedication, deep listening, proactivity, and a continuous drive for improvement. He believes that every employee can become a brand ambassador when they work with all their heart. To him, each day is an opportunity to bring joy to customers, support colleagues, and contribute to building a human-centered service environment, where emotional touchpoints leave lasting impressions and spread positive values throughout the community.





